You might want to read every book, hire every consultant and attend every conference. But you know you can't. So how else can you harness all these great ideas and put then to work in your business? The Ultimate Book of Business Creativity brings together for the first time all the most valuable tools for generating breakthrough ideas - free from consultant's hype. From brainstorming and brainwriting to Mind Mapping and story-boarding, every page of The Ultimate Book of Business Creativity will inspire you to think about your business in a radically different way.

Winning Minds

by Ros Jay

Published 1 June 2001
Winning Minds: The Ultimate Book of Inspirational Business Leaders profiles truly great busines leaders like Jeff Bezos, Richard Branson, Michael Dell and Sam Walton (and 50 others). Author, Ros Jay draws out the leadership lessons we can all learn and apply in our own organisations. Each chapter is a concise, accessible summary of a leader's achievements and ideas together with an assessment of their impact and lasting value for business in the 21st century. We live in a world where smart leadership is perhaps the most powerful competitive weapon of all.