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Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service providers as well as on customers, affecting both the supply and the demand sides of the industry – organisational behaviour, and human resource management, and marketing and consumer behaviour. Given the need for delivering superior customer value, understanding different cultures from both demand and s...

This package contains the following components: -0135107725: FoodSafetyPrep powered by ServSafe -- Access Card -0135107318: ServSafe CourseBook with Online Exam Voucher 5th Edition, Updated with 2009 FDA Food Code

Geotourism is a new, emerging scientific discipline by applying the principles of earth science in the study of natural and human tourism resources. It involves the principles and methodologies of art, landscape architecture, environmental science and tourism in dealing with earth science issues of tourism activities and provides guidance to the establishment, management and protection of geoparks, forest parks and scenic areas. The Dictionary of Geotourism contains over 3,000 definitions, hundr...

Tourism is the world's biggest industry, encompassing many other industries from transport to hotel management, from resort development to destination marketing. This text offers a detailed introduction to the sector, looking at the structure and growth of the industry, both nationally and internationally. Designed for introductory students, the work outlines the key factors in the planning and development of tourism, and in economic, environmental and cultural contexts. Also included is an anal...

Increasingly tourists are seeking learning and educational holidays. This interest has led to the provision of tourism product with some form of learning or education as an integral component, including cultural heritage tourism and ecotourism. The growth of offshore education and lifelong learning has stimulated cross-border movement for language learning, school excursions and university student travel. Reflecting this growth in educational tourism types, the author outlines the main forms of...

"Transport for Tourism" assesses the effects of tourist travel and the challenges it poses for transport planners, providers and policy-makers in the 1990s. This book concerns the relationship between transport and tourism at an introductory level: the role of government policy; demand and supply relationships; quality control systems; health and sustainable transport systems; and environmental impact. These issues are illustrated through case studies on: transport in Bermuda; Singapore Airways;...

The explanation of the principles of tourism and its marketing characteristics offered in this book should provide the framework for marketing planning and operation by all tourist interests in the public and private sectors. Full understanding of the role of the public sector tourist organizations representing the destination is fundamental, as they are responsible for the essence of the "product" and act as the key focal point. This is the reason for concentrating on their proper function whic...

Contains the results of the 1998 San Francisco and Bay Area restaurant survey, with the opinions of over 1900 people represented on nearly 700 restaurants. This guide offers written commentaries on each establishment, with scores for food, decor and service and an average cost per meal.

An introductory text which covers the basics of travel and tourism, providing a very useful background to students taking any tourism qualification below degree level. Each chapter contains plenty of stimulus material drawn from a variety of sources: numerous diagrams, figures and photographs as well as exercises, assignments and role plays to encourage an investigative approach to the subject. The text is organised into eleven well structured chapters covering all aspects of travel and tourism...

The first section of the book includes information about how tourism-related infrastructure and activities promote biological invasions, including key pathways for non-native invasive species introductions. This section provides case studies of different organisms that are known to be introduced and/or promoted by tourism in different ecosystems or regions. The second section elaborates on known and potential impacts of invasive species on tourism and recreation, including how they may affect, p...

Community Development through Tourism examines the development of local communities through the healthy integration of community planning, business planning and tourism planning. It explores the most pertinent tourism and business theories, moving from strategic planning to community empowerment and practice. Research-based case studies are used to illustrate how things work in the real world, and the ways in which various theories can and have been applied. This book will be an important resour...