"Rebuilding Empires examines, through retail giants Best Buy and Target, how big box chains are constructing a new future by utilizing mobile devices, social media, and the Internet, the same technologies that once pushed them to the brink of irrelevance. This book features interviews with industry leaders and experts, including Best Buy CEO Hubert Joly, chief financial officer Sharon McCollam, Target chief marketing officer Jeff Jones, and several other key players in both companies. Bricks and...
Based on the premise that creativity is imagination coupled with intent, the aim of this text is to show the reader how to discover creative power and then how best to develop and hone that power.
A History of American Consumption (Routledge Studies in the History of Marketing)
by Terrence H. Witkowski
The United States has been near the forefront of global consumption trends since the 1700s, and for the past century and more, Americans have been the world's foremost consuming people. Informed and inspired by the literature from consumer culture theory, as well as drawing from numerous studies in social and cultural history, A History of American Consumption tells the story of the American consumer experience from the colonial era to the present, in three cultural threads. These threads reco...
The Principles of Scientific Management (Scientific Management)
by Frederick Winslow Taylor
This brief essay by the founder of scientific management has served for nearly a century as a primer for administrators and for students of managerial techniques. Although scientific management was developed primarily as a system for increasing productivity in industry, its principles have been applied to all kinds of large-scale enterprises, including operations with departments and agencies of the federal government. It is in this volume that Frederick Winslow Taylor gave the theory of scienti...
Die Internationalisierung von Unternehmen entwickelt seit den 80er Jahren eine Dynamik, die sich in verstarktem Masse auch auf mittelstandische Firmen erstreckt. Vor diesem Hintergrund werden die Internationalisierungsbestrebungen deutscher mittelgrosser Unternehmen im Gastland Sudafrika anhand theoretischer Erwagungen sowie empirischer Befunde untersucht. Gleichzeitig wird der Standort Sudafrika speziell aus der Perspektive deutscher Mittelstandler beurteilt, und es werden mogliche Auswirkungen...
The dramatic rise—and unimaginable fall—of America's most iconic corporation by New York Times bestselling author and pre-eminent financial journalist William D. Cohan No company embodied American ingenuity, innovation, and industrial power more spectacularly and more consistently than the General Electric Company. GE once developed and manufactured many of the inventions we take for granted today, nearly everything from the lightbulb to the jet engine. GE also built a cult of financial and lea...
An in-depth, hard-hitting account of the mistakes, miscalculations and myopia that have doomed America’s automobile industry. In the 1990s, Detroit’s Big Three automobile companies were riding high. The introduction of the minivan and the SUV had revitalized the industry, and it was widely believed that Detroit had miraculously overcome the threat of foreign imports and regained its ascendant position. As Micheline Maynard makes brilliantly clear in THE END OF DETROIT, however, the traditional...
Public Private Partnership (Europaeische Hochschulschriften / European University Studie, #2410)
by Sibylle Roggencamp
Gestarkt Aus Der Krise: Unternehmensfinanzierung in Und Nach Der Restrukturierung
The Distillers Company (DCL) existed from 1877 until 1986 when it was acquired by Guinness. This book covers DCL's history from its founding as the merger of six firms to its position as one of Britain's largest manufacturing companies with diversified interests around the world. It is an extraordinary story of growth, acquisition, and diversification. By the 1920s DCL dominated the whisky industry in Scotland eventually acquiring the then big three blending firms - James Buchanan, John Dewar...
The Economic Analysis of the Japanese Firm (Contributions to Economic Analysis)
by Masahiko Aoki
This book is a result of a collective project by Japanese economists, conducted over the period 1981-83, and contains articles on various aspects of the Japanese firm with comments by Western authorities in labor economics, corporate finance theory, and Japanese economic studies. Topics treated include: the workings of internal labor organization, economic rationality of such practices as ``life-time'' employment, seniority wages, enterprise unionism and bonus system, the roles of the bank in co...
"The industry provocateur behind such companies as Twitter and a nascent Facebook presents an irreverent exposé of life inside the tech bubble that traces his hedonist lifestyle against a backdrop of early social media and online marketing, sharing critical insights into how they are shaping today's world."--NoveList.
"It is impossible to grasp the meaning of the idea of sound money if one does not realize that it was devised as an instrument for the protection of civil liberties against despotic inroads on the part of governments." - from The Theory of Money and Credit Originally published in 1912, Ludwig von Mises's The Theory of Money and Credit remains today one of economic theory's most influential and controversial treatises. Von Mises's examination into monetary theory changed forever the world of eco...