An Academic's Guide to Social Media: Learn, Engage and Belong

by Kelly-Ann Allen, Shane R. Jimerson, Daniel S. Quintana, and Lara McKinley

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Book cover for An Academic's Guide to Social Media

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Are you an academic who struggles to know what to post on social media and how to disseminate your research effectively on different social media platforms?

Social media serves as a powerful communication tool, yet while most academics are aware of the benefits of social media, many are unaware of what to post, and how to do it in a way that is authentic, engaging, and above all, comfortable! This user-friendly practical guide is designed for all academics who aim to engage in social media platforms in an effective and productive way. The book explains how academics can build their brand, develop networks, and disseminate their research. It includes 365 useful post prompts applicable to all mainstream social media platforms which help guide academics on what to post on the platforms they choose to engage with.

This book is designed for all academics at all levels and can be applied across various social media platforms including Facebook, Linkedin, Twitter, and Instagram.

  • ISBN13 9781000776317
  • Publish Date 17 November 2022
  • Publish Status Forthcoming
  • Publish Country GB
  • Publisher Taylor & Francis Ltd
  • Imprint Routledge
  • Format eBook (EPUB)
  • Language English