This guidebook offers a rhetorical framework for writing and analyzing content for social media and the web. In the age of disinformation and hyper-targeted digital advertising, writers and teachers of writing must be prepared to delve into the digital world with a critical and strategic perspective. This book offers an interdisciplinary approach to writing scenarios with insights from classical and contemporary rhetoric, the philosophy of technology, and digital media theory. Special emphases are also placed on preparing for writing, marketing, and communications careers in the digital space, and on ethical issues related to digital and social media.
- ISBN10 1554815673
- ISBN13 9781554815678
- Publish Date 30 November 2021
- Publish Status Forthcoming
- Publish Country CA
- Imprint Broadview Press Ltd
- Format Paperback (US Trade)
- Pages 150
- Language English