Willing to Pay?: A Reasonable Choice Approach

by Sven H. Steinmo and John D'Attoma

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Why do people in some societies tend to follow rules and obey the laws more than those in other societies? Is the difference institutional, or is 'culture' a better explanation? These are the central questions confronted in this book.

This study explores these questions through a large laboratory experimental study which examined tax compliance behaviour in four countries: Sweden, Italy, Britain and the United States. We present what we call a 'Reasonable Choice Approach' demonstrating that most people are motivated to comply with social rules when the rules are clear, coherent, and consistent. This theory argues that most people are both rationally self-interested and social animals who have strong desires to
behave according to the norms of their societies.

Willing to Pay? demonstrates how institutions can shape individual behaviours and thereby help explain why social behaviours are so different across societies.
  • ISBN10 019879682X
  • ISBN13 9780198796824
  • Publish Date 28 December 2021
  • Publish Status Active
  • Publish Country GB
  • Imprint Oxford University Press
  • Format Hardcover
  • Pages 160
  • Language English