Today in Britain there are over 2500 breweries, most of whom brew an ever-changing range of different beers. On the bar of any decent pub, or shelves of a good bottle shop or supermarket beer aisle, the choice can be overwhelming. People make snap decisions so quickly we don't even notice. And the design of a beer label, pump clip, bottle or can has to do a lot of work to stand out, get noticed, and suggest to the thirsty punter that here is a beer they will enjoy.
- ISBN13 9781852493684
- Publish Date 24 November 2020
- Publish Status Active
- Publish Country GB
- Imprint CAMRA Books
- Format Paperback
- Pages 224
- Language English