The Voice Of The Underdog: How Challenger Brands Create Distinction By Thinking Culture First

by Michael Tuggle and Mike Sullivan

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  • ISBN10 173477990X
  • ISBN13 9781734779905
  • Publish Date 10 August 2020
  • Publish Status Active
  • Imprint Bizcompress
  • Format Paperback (US Trade)
  • Pages 236
  • Language English