It's Not What You Say: How to Sell Your Message When It Matters Most

by Michael Parker

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Book cover for It's Not What You Say

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No matter what the speaking challenge is, this inspirational, cleverly illustrated book will help readers perform with passionpower and persuasion—at the top of their game.

Whether chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, readers of It's Not What You Say will discover how to:


   •  Use the rule of three to win any audience over
   •  Prepare so you can be yourself – but better
   •  Embrace the unknown and conquer any fear

Capturing a life time’s work in the art of persuasive communication, this powerful book reveals the principles, tools and tricks to help you become a courageous, memorable, stand-out speaker.
  • ISBN10 0399175431
  • ISBN13 9780399175435
  • Publish Date 29 December 2015
  • Publish Status Active
  • Publish Country US
  • Publisher Penguin Putnam Inc
  • Imprint TarcherPerigee