This concise, analytical text is ideal for a one-semester analytical strategy course on a modular degree or diploma program. Using practical examples, the author considers how organizations determine desired strategic outcomes; understand the circumstances and events affecting these outcomes and the means of attaining them; decide upon the actions they intend to take and implement the desired strategies.
- ISBN10 1861527551
- ISBN13 9781861527554
- Publish Date 5 July 2001
- Publish Status Out of Print
- Out of Print 14 December 2012
- Publish Country GB
- Imprint Cengage Learning EMEA
- Format Paperback
- Pages 640
- Language English