Gen Combo M: Information Systems; Connect Access Card

by Paige Baltzan

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Batlzan; M: Information Systems is a visual, magazine format designed to engage your students from the start! Saturated with fascinating, sometimes hard-to-believe real examples will keep them reading throughout the course. Baltzan's approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student's level, and applies them using a hands-on approach to reinforce the concepts. A derivative of the Baltzan; Business Driven Technology version, this M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization.
  • ISBN10 1260089428
  • ISBN13 9781260089424
  • Publish Date 14 September 2016
  • Publish Status Out of Print
  • Out of Print 7 February 2024
  • Publish Country US
  • Imprint McGraw-Hill Education
  • Edition 4th ed.
  • Format Paperback
  • Language English