Cases in European Marketing Management (The Irwin series in marketing)

by John A Quelch, etc., Kamran Kashani, and Sandra Vandermerwe

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  • ISBN10 0256157227
  • ISBN13 9780256157222
  • Publish Date 1 January 1994
  • Publish Status Out of Print
  • Out of Print 5 April 2008
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint Irwin Professional Publishing
  • Format Paperback
  • Pages 544
  • Language English