Marketing: Concepts and Strategies

by Sally Dibb, Simkin, and Ferrell

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  • ISBN10 0395837839
  • ISBN13 9780395837832
  • Publish Date 1 January 1997
  • Publish Status Out of Stock
  • Out of Print 30 September 2008
  • Publish Country US
  • Publisher Houghton Mifflin
  • Imprint Houghton Mifflin (Trade)
  • Format Paperback
  • Language English