Business Case Studies Student's Paper, 3rd. Edition

by Ian Marcouse and David Lines

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Book cover for Business Case Studies Student's Paper, 3rd. Edition

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Motivates students through a wide range of case studies based on popular and core issues that focus on key teaching points.

Over 100 Case Studies including Nokia and Sony Playstation.

Case Studies increase in difficulty to cater for all abilities, with practice synoptic exercises in the latter part of the book.

Provides practice for the exams with questions at the end of each case study based on specimen questions produced by the awarding bodies. Includes a section containing advice from the Chief Examiner of a leading awarding body. The Answer Guide provides sample answers, mark guidelines, and a matching chart showing coverage of the specifications.

  • ISBN10 0582406366
  • ISBN13 9780582406360
  • Publish Date 8 May 2002
  • Publish Status Out of Print
  • Out of Print 23 December 2009
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Edition 3rd edition
  • Format Paperback
  • Pages 336
  • Language English