Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments.
- ISBN13 9781260575538
- Publish Date 1 July 2020
- Publish Status Active
- Publish Country US
- Imprint McGraw-Hill Education
- Edition 7th edition
- Format Paperback
- Pages 608
- Language English