Kleppner's Advertising Procedure, Student Value Edition

by Ron Lane, Tom Reichert, and Karen King

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  • ISBN10 0136104045
  • ISBN13 9780136104049
  • Publish Date 20 May 2009
  • Publish Status Out of Print
  • Out of Print 17 March 2016
  • Publish Country US
  • Imprint Prentice Hall
  • Edition 17th ed.
  • Format Paperback
  • Pages 765
  • Language English