Marketing Channels: Infomercials and the Future of Televised Marketing

by Craig R. Evans

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  • ISBN10 0130751510
  • ISBN13 9780130751515
  • Publish Date 2 January 1994
  • Publish Status Out of Print
  • Out of Print 1 November 2009
  • Publish Country US
  • Imprint Prentice Hall
  • Format Hardcover
  • Pages 256
  • Language English