Values-Based Innovation Management: Innovating by What We Care About

by Henning Breuer and Florian Ludeke-Freund

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Book cover for Values-Based Innovation Management

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Co-authored by two leading experts in the field, this unique and forward thinking new core textbook shows how innovation in processes, products, services, business models and networks may be managed by what we care about. The book combines theoretical insights with a strong practical element, featuring a wealth of case studies and tools to help innovators solve societal problems and realise their ideals. Readers are be encouraged to explore not only sustainability-orientation and values of privacy or safety, but also their own unique values as relevant drivers for change within and across organisations. Accompanied by a strong pedagogical framework, the book begins by reviewing the field of innovation management before going on to discuss innovation in processes, products and services, and finally providing the student with the methods and tools for implementing change.

This textbook is the ideal companion for advanced undergraduate or postgraduate students studying innovation management or entrepreneurship. The book also provides an invaluable resource for entrepreneurs, innovation managers and consultants.

Accompanying online resources for this title can be found at bloomsburyonlineresources.com/values-based-innovation-management. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
  • ISBN10 1137516615
  • ISBN13 9781137516619
  • Publish Date 14 December 2016
  • Publish Status Active
  • Out of Print 18 January 2023
  • Publish Country GB
  • Publisher Macmillan Education UK
  • Imprint Red Globe Press
  • Edition 1st ed. 2017
  • Format Paperback
  • Pages 268
  • Language English