Principles of Marketing/Keys to Success

by Philip Kotler and Gary Armstrong

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  • ISBN10 0134437225
  • ISBN13 9780134437224
  • Publish Date 26 June 1995
  • Publish Status Unknown
  • Publish Country GB
  • Publisher Longman
  • Imprint Longman Higher Education
  • Edition 6th edition
  • Format Hardcover
  • Language English