Value Pack: Strategy Safari/FT Guide to Strategy pk

by Henry Mintzberg, Bruce W. Ahlstrand, Joseph B Lampel, and Richard Koch

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Book cover for Value Pack: Strategy Safari/FT Guide to Strategy pk

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Understand business strategy and beat the competition with these excellent strategy books.

Written by the greatest strategy thinker on the planet, Strategy Safari blazes a trail through the jungle of strategic fads and fixes. This indispensable guide to strategy is for the ambitious manager or the bewildered student.

To make your business successful you need a winning strategy. But it's so easy to get it wrong, especially when the theory is often presented in the baffling jargon of management speak. The FT Guide to Strategy cuts through the nonsense and gets straight to the heart of strategy at both the corporate and business unit levels, so you beat the competition hands down.

  • ISBN10 140824019X
  • ISBN13 9781408240199
  • Publish Date 8 October 2009
  • Publish Status Out of Print
  • Out of Print 6 December 2011
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Format Paperback
  • Pages 441
  • Language English