Westerners have been trying to build profitable business relationships with China for over 150 years. Yet few of them have successfully penetrated this "market of one billion." Today, an increasing number of companies are reaping huge profits due to sweeping economic reform in the People's Republic, and the merging of Hong Kong, Taiwan, and China into a financial and manufacturing powerhouse. Here's a complete guide to selling to and investing successfully in the booming region of "Greater China." Packed with case histories of companies who are reaping high profits in this region, this comprehensive resource provides dozens of business-tested strategies and proven techniques for successfully investing and manufacturing in the China Triangle.
- ISBN10 0131251880
- ISBN13 9780131251885
- Publish Date 17 November 1994
- Publish Status Out of Print
- Out of Print 1 November 2009
- Publish Country GB
- Publisher Pearson Education Limited
- Imprint Prentice-Hall
- Format Hardcover
- Pages 286
- Language English