Mktg Txt and Inc Reader Pkg

by Lamb, Hair, and Mcdaniel

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  • ISBN10 053888150X
  • ISBN13 9780538881500
  • Publish Date 1 October 1997
  • Publish Status Active
  • Publish Country US
  • Publisher Cengage Learning, Inc
  • Imprint South-Western
  • Edition 4th ed.
  • Format Paperback
  • Language English