The Admirable Company: Why Corporate Reputation Matters so Much and what it Takes to be Ranked Among the Best

by Paul Turner and Richard Brown

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Book cover for The Admirable Company

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In much the same way as Jim Collins did in Good to Great and Built to Last, Michael Brown and Paul Turner draw upon a wealth of detailed research in Britain, America and in other regions, to analyse the qualities that have contributed to firms being ranked the 'most-admired companies' in annual surveys over the past 20 years. Their research, not surprisingly, highlights the close link of being admired to being successful in terms of long-term shareholder value. But how much the different criteria affect how admired a firm is - and how successful it is - is extraordinarily revealing. This is a book with crucial lessons for anyone who wants their company to be a leader in its field - and to stay ahead of its competitors.
  • ISBN10 1846680867
  • ISBN13 9781846680861
  • Publish Date 18 December 2008
  • Publish Status Out of Print
  • Out of Print 15 September 2011
  • Publish Country GB
  • Imprint Profile Books Ltd
  • Edition Main
  • Format Paperback (UK Trade)
  • Pages 320
  • Language English