The capabilities and competences demanded of business managers increasingly combine analysis and intuition. Managing major change is not merely a matter of analysis; it demands the ability to visualize future results and to estimate how the company might respond. Using a selection of key articles on strategic change, this study explains how to understand the process of change and how to use that knowledge to create long-term goals.
- ISBN10 0750619325
- ISBN13 9780750619325
- Publish Date 5 May 1997
- Publish Status Out of Print
- Out of Print 12 July 2000
- Publish Country GB
- Publisher Taylor & Francis Ltd
- Imprint Butterworth-Heinemann Ltd
- Format Paperback
- Pages 288
- Language English