To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable–and lucrative–sustainable marketing strategies.
- ISBN10 0136117074
- ISBN13 9780136117070
- Publish Date 2 June 2011
- Publish Status Out of Print
- Out of Print 15 March 2021
- Publish Country US
- Imprint Pearson
- Format Paperback
- Pages 264
- Language English