How to Evaluate the Effectiveness of Communications Plans

by Sam Dias, Martin Greenbank, and David Fletcher

Sarah Bussey (Editor)

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  • ISBN10 0852941382
  • ISBN13 9780852941386
  • Publish Date 1 October 2014
  • Publish Status Active
  • Publish Country GB
  • Imprint Institute of Practitioners in Advertising
  • Format Paperback
  • Pages 88
  • Language English