An overview: "Strategy 2008-2009" is concisely written to cover the core strategy concepts within strategic management and to do so in a rigorous yet engaging way. This text builds on both real-life examples and academic research and provides appropriate cases chosen specifically for the textbook. Designed by faculty at a focus group, this text will be published in 2-color format on an annual basis to ensure that company examples are current and relevant to students and instructors.
- ISBN10 0073381284
- ISBN13 9780073381282
- Publish Date 19 February 2008
- Publish Status Out of Print
- Out of Print 3 August 2011
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw Hill Higher Education
- Edition 2008-2009 ed.
- Format Paperback
- Pages 336
- Language English