Readings in Global Marketing

Michael R. Czinkota (Editor) and Ilkka A. Ronkainen (Editor)

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  • ISBN10 1861524293
  • ISBN13 9781861524294
  • Publish Date 30 May 1995
  • Publish Status Out of Print
  • Out of Print 26 February 2003
  • Publish Country GB
  • Imprint Cengage Learning EMEA
  • Edition New edition
  • Format Paperback
  • Pages 423
  • Language English