Your Business Handbook: Your Guide to Starting and Running a Business

by Alan Fowler and Deborah Fowler

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There was a time when few people ever considered running their own business, but today the concept is within the grasp of many more. The work ethic means different things to different people. Job satisfaction is not considered important by some. For most, though, the recognition that one spends more time working than doing anything else brings with it the feeling that to enjoy what you are doing has to be important. We are generally more fulfilled and motivated by direct involvement in whatever we do. In a large organization it is easy to lose your sense of identity and purpose. Running your own business may be hard work, but the authors of this book argue that, if you are truly committed, you will find resources within yourself.
  • ISBN10 0751502405
  • ISBN13 9780751502404
  • Publish Date 10 June 1993 (first published 5 November 1987)
  • Publish Status Out of Print
  • Out of Print 30 December 2009
  • Publish Country GB
  • Publisher Little, Brown Book Group
  • Imprint Time Warner Paperbacks
  • Edition New edition
  • Format Paperback
  • Pages 192
  • Language English