Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing

by Professor Malcolm McDonald and John W Leppard

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  • ISBN10 0608079677
  • ISBN13 9780608079677
  • Publish Date 1 December 1992
  • Publish Status Out of Print
  • Out of Print 17 March 2021
  • Imprint Books on Demand
  • Format Paperback (US Trade)
  • Pages 174
  • Language English