BCOM

by Carol M. Lehman and Debbie D. DuFrene

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Book cover for BCOM

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Created by the continuous feedback of a "student-tested, faculty-approved" process, BCOM4 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase retention and outcomes. BCOM4 provides business expanded coverage on technology and social media, abundant real world examples, and model documents to guide student's writing practice.
  • ISBN10 1133372430
  • ISBN13 9781133372431
  • Publish Date 21 February 2012
  • Publish Status Out of Print
  • Out of Print 10 June 2016
  • Publish Country US
  • Publisher Cengage Learning, Inc
  • Imprint South-Western College Publishing
  • Edition International ed of 4th revised ed
  • Pages 288
  • Language English