Economics of Managerial Decisions, The, Global Edition

by Roger Blair and Mark Rush

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For courses in managerial economics.
Teaching students managerial economics through real examples, real businesses, with real-life situations
The Economics of Managerial Decisions teaches students how to make business decisions by blending the qualitative and quantitative aspects of the course. Using examples from different sectors of the economy, the authors present real examples, such as Pizza Hut, to teach the concepts of production and cost, and KV Pharmaceuticals, to talk about monopoly — helping students see how theory is applied in different contexts.

  • ISBN10 1292310944
  • ISBN13 9781292310947
  • Publish Date 13 August 2019
  • Publish Status Active
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Format Paperback
  • Pages 824
  • Language English