Formulation, Implementation and Control of Competitive Strategy with PowerWeb and Business Week card

by John A. Pearce and Richard D. Robinson

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Book cover for Formulation, Implementation and Control of Competitive Strategy with PowerWeb and Business Week card

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Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson’s Formulation, Implementation and Control, 8e, retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in Strategic Management, 8e. It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. Pearce and Robinson will continue to use a unique pedagogical model created by the authors to provide logic and structure to its treatment of strategic management which in turn makes the material more easily organized by the instructor and learned by the student.
  • ISBN13 9780072831559
  • Publish Date 16 September 2002
  • Publish Status Out of Print
  • Out of Print 14 May 2021
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Professional
  • Edition 8th edition
  • Format Hardcover
  • Language English