A twenty-first century view of business and a process approach are encompassed, showing readers the process of communicating as people in today's business world communicate and identifying tips for maximizing communication in an information-saturated world. Interesting layout, design and readability provide readers with focused, concise, and directly applicable examples, assignments and application activities as well as a lively, conversational writing style. Communication in a global workplace is emphasized, helping readers approach communication with multi-cultural audiences as a fundamental skill. Visual communication skills are illustrated, teaching readers to use visuals such as PowerPoint in oral presentations. A valuable reference for corporate training.
- ISBN10 0130917796
- ISBN13 9780130917799
- Publish Date 1 January 1987 (first published 1 January 1983)
- Publish Status Out of Print
- Out of Print 11 October 2009
- Publish Country US
- Imprint Prentice Hall
- Edition 2nd Revised edition
- Format Hardcover
- Pages 512
- Language English