Hot Wheels: From 0 to 50 at 1:64 Scale

by Kris Palmer

Larry Wood (Foreword)

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Book cover for Hot Wheels

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In 1968, Mattel introduced the first 16 Hot Wheels cars and revolutionised the world of toy cars. Fifty years and a few billion cars later, Hot Wheels are still number one. These die-cast cars are a hot collectible and a favourite toy for kids of all ages. Hot Wheels recounts the story of the world's fastest toy cars from the initial brainstorm to today's top models and sets. Officially licensed with Mattel, it reveals why the cars are so fast, how the models are designed, who came up with the logos, and all the detail that has ensured Hot Wheels position as the greatest toy cars ever made. This special anniversary book is highly illustrated including rare design drawings and prototypes from Mattel's archives as well as fantastic unpublished photos of all of the great Hot Wheels vehicles from across their 50 year history. It's the perfect vehicle for Hot Wheels fans of all ages!
  • ISBN13 9780760360309
  • Publish Date 18 October 2018
  • Publish Status Out of Print
  • Out of Print 4 March 2021
  • Publish Country US
  • Imprint Motorbooks International
  • Pages 160
  • Language English