Content Infrastructure Management: Results of an empirical study in the print industry (Markt und Unternehmensentwicklung / Markets and Organisations)

by Alexander Benlian

Arnold Picot (Foreword), Prof Dr Thomas Hess (Foreword), Thomas Hess (Foreword), and Prof. Dr. Dres. h.c. ARnold Picot (Foreword)

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Information and communication technologies are leading to new forms of collabo- tion and interaction relationships inside and outside of companies. With regard to media companies, this impact is tremendous as resources, products, and processes are virtually immaterial allowing IT to permeate and restructure the entire value chain. However, especially in the print industry, where the impact of digitization on organi- tion designs and business practices is fervently discussed, companies most often realize that the degrees of freedom gained by the emergence of new technologies must be substantiated with rationalistic decision logic. One of the key questions in media companies is the way how and where digital content should be stored to op- mally support primary activities (or core processes). However, state-of-the-art lite- ture in MIS research falls short of giving answers to this question, as hardly the al- cation of hardware, software, or databases has been treated so far – mostly just from one single (or even no) theoretical perspective.
  • ISBN10 3835003682
  • ISBN13 9783835003682
  • Publish Date 30 May 2006 (first published 1 January 2006)
  • Publish Status Active
  • Publish Country DE
  • Imprint Deutscher Universitats-Verlag
  • Edition 2006 ed.
  • Format Paperback
  • Pages 246
  • Language English