Rhetoric Of Credit: Merchants in Early Modern Writing

by Ceri Sullivan

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Book cover for Rhetoric Of Credit

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Scores of business advice manuals, double-entry handbooks, and trade publicity briefs give the early modern merchant help on guaranteeing the value of his word. The Rhetoric of Credit looks at the rhetorical handling of the just price of goods, cash and credit; analyses the uses of the heroism in trade; shows how the ethos of the merchant is enhanced in dealing with bankruptcy and sovereign dept, and distinguishes between miser and usurer. Such shifts between the fields of social and financial credit structure the three plays that it goes on to examine: If You Know Not Me (1), The Alchemist, and Eastword Ho!
  • ISBN10 0838639267
  • ISBN13 9780838639269
  • Publish Date 1 May 2002
  • Publish Status Active
  • Publish Country US
  • Publisher Associated University Presses
  • Imprint Fairleigh Dickinson University Press,U.S.
  • Format Hardcover
  • Pages 217
  • Language English