Building Brand Equity Paper

by SCHULTZ

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  • ISBN10 0844201464
  • ISBN13 9780844201467
  • Publish Date 1 January 2001
  • Publish Status Cancelled
  • Out of Print 15 September 2004
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Contemporary
  • Format Paperback
  • Language English