This is a unique primer on the actual process of running campaigns, from the most local to the national level. Provides a thorough handbook, but also covers the vexing issues of today's campaigns - PAC money, the media, negative campaigning, fundraising, etc.
- ISBN10 0804003661
- ISBN13 9780804003667
- Publish Date 1 January 1982 (first published 1 January 1981)
- Publish Status Out of Print
- Out of Print 4 July 1994
- Publish Country US
- Imprint Ohio University Press
- Edition Enlarged edition
- Format Paperback
- Pages 240
- Language English