Winning Big with New Products

by Robert Gravlin Cooper

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  • ISBN10 020133979X
  • ISBN13 9780201339796
  • Publish Date 1 August 1998
  • Publish Status Cancelled
  • Out of Print 30 September 2008
  • Publish Country US
  • Imprint Addison Wesley Publishing Company
  • Format Hardcover
  • Language English