Promotion: A Behavioral View (Foundations of Marketing)

by Harper W. Boyd and Sidney J. Levy

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  • ISBN10 0137308469
  • ISBN13 9780137308460
  • Publish Date September 1967
  • Publish Status Out of Print
  • Out of Print 10 March 1994
  • Publish Country US
  • Imprint Prentice Hall
  • Format Paperback
  • Pages 115
  • Language English