International Business: The Challenge of Global Competition, 13th Global Edition by Ball, Geringer, Minor and McNett continues to be the most current, objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing – a claim no other text can make. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.
- ISBN13 9780077140878
- Publish Date 16 June 2012
- Publish Status Out of Print
- Out of Print 19 April 2023
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw Hill Higher Education
- Edition 13th edition
- Format Paperback
- Pages 712
- Language English