This is a unique primer on the actual process of running campaigns, from the most local to the national level. Provides a thorough handbook, but also covers the vexing issues of today's campaigns - PAC money, the media, negative campaigning, fundraising, etc.
- ISBN10 1886746818
- ISBN13 9781886746817
- Publish Date 1 July 1996 (first published 1 January 1981)
- Publish Status Active
- Publish Country US
- Imprint Talman Company
- Format Paperback (US Trade)
- Pages 225
- Language English