The Next 4 Billion: Market Size and Business Strategy at the Base of the Pyramid

by Allen L. Hammond, William J Kramer, Robert S. Katz, Julia T. Tran, and Courtland Walker

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  • ISBN10 1569736251
  • ISBN13 9781569736258
  • Publish Date 8 January 2008
  • Publish Status Active
  • Publish Country US
  • Imprint World Resources Institute
  • Format Hardcover
  • Pages 160
  • Language English