This text assumes no prior knowledge of economics and is ideally suited to one or two semester courses in managerial economics and related courses in business, organization or management. The focus of this unique text is on the importance of economic issues and developments in the study of organizations and management. This is one of only a few books to take this approach.The text explains in a non-technical way, the behavioural theory of the firm, agency theory, transaction cost economics and recent economic contributions to strategic management and evolutionary theory. The third edition of this highly successful and well established text has been thoroughly updated, with a new improved design and layout and a stronger coverage of the Internet whilst retaining its hallmark student friendly, step-by-step approach.
- ISBN10 0273651994
- ISBN13 9780273651994
- Publish Date 5 April 2002 (first published 1 September 1991)
- Publish Status Out of Print
- Out of Print 18 December 2009
- Publish Country GB
- Imprint Pearson Education Limited
- Edition 3rd edition
- Format Paperback
- Pages 300
- Language English