In Jamie Ivey's sequel to Extremely Pale Rose, he finds out whether it is possible to run a successful rose bar in France. French friends think it's a crazy idea: bar customers are largely men and rose is seen as a woman's drink; rose is a seasonal drink and Jamie's trade will vanish come September - and rose isn't supposed to accompany food. Yet France seems to be on the brink of a rose revolution: rose sales are booming. If Jamie can find a small bar in a pretty square and chalk up a selection of different roses, a rose bar could be a great success. Bars in Uzes, Aix en Provence and Nimes agree to help Jamie sell some rose, and he discovers what the French attitude to rose really is. Are gnarled old men discarding their pastis and sipping pale rose? Is it just a myth that the French don't drink rose with food? Are the young the real reason for booming sales? For readers who enjoyed Extremely Pale Rose, and envied Jamie and Tanya Ivey's researches, La Vie En Rose is the perfect second glass.
- ISBN10 1474602533
- ISBN13 9781474602532
- Publish Date 6 August 2015 (first published 1 April 2008)
- Publish Status Active
- Publish Country GB
- Publisher Orion Publishing Co
- Imprint Weidenfeld & Nicolson
- Edition Digital original
- Format eBook
- Pages 288
- Language English