A stunning and thought provoking round-up of today's most interesting visual communication projects, New Graphic Design surveys the very latest work from one hundred of the world's most exciting and groundbreaking practitioners.
This guide to contemporary graphic design not only illustrates the latest projects, from websites, apps, banner ads, packaging and infographics to exhibition design, social issue posters, corporate branding campaigns and interactive media design, but also includes in-depth interviews with the selected designers. Each designer's entry also includes detailed biographic information and a short précis on the designer's approach, written by the designers themselves. In addition, an introduction by the Fiells assesses the status of graphic design in our increasingly digitized world and attempts to predict its future trajectory with the advent of increasingly advanced 3D technologies and the growing erosion of traditional advertising campaign conduits.
New Graphic Design is an essential guide for anyone interested in the power of visual communication, and is an absolute must-have publication for students and professional practitioners alike.
- ISBN10 1847960448
- ISBN13 9781847960443
- Publish Date 11 April 2013
- Publish Status Active
- Publish Country GB
- Publisher Welbeck Publishing Group
- Imprint Welbeck
- Format Hardcover
- Pages 512
- Language English