Building Data Mining Applications for Crm

by Alex Berson, Kurt Thearling, and Prof Stephen Smith

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This text provides comparison and contrast to different approaches and tools available for contemporary data mining. It offers a step-by-step plan to help readers develop a personalized approach.
  • ISBN10 0071372717
  • ISBN13 9780071372718
  • Publish Date 12 January 2000
  • Publish Status Temporarily Withdrawn
  • Publish Country US
  • Imprint McGraw-Hill Education
  • Format eBook
  • Pages 488
  • Language English