Quantitative Analysis in Marketing

by Luiz Moutinho, Mark Goode, and Fiona Davies

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  • ISBN10 0471985384
  • ISBN13 9780471985389
  • Publish Date 16 October 1998
  • Publish Status Active
  • Out of Print 22 June 2011
  • Publish Country GB
  • Imprint John Wiley & Sons
  • Format Hardcover
  • Pages 92
  • Language English