Intercultural Business (Business Success S.)

by Arthur H. Bell and Gary G Williams

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Book cover for Intercultural Business

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Books in this growing series advise career-minded men and women on how to get ahead at all levels of management, marketing, and other business undertakings. Business Success titles provide a clear sense of how to work successfully in a corporate environment -- but much of the advice and information also applies to doing business in small companies or as an individual. Highlighted topic headings and amusing, cartoon-style line art add a user-friendly element to these informative books.

This volume emphasizes the importance of understanding rules of social and business etiquette in other cultures, and points out how intercultural knowledge -- or lack of it -- can make or break a business deal. Other topics covered in this book include using social occasions to promote intercultural business, and training employees in intercultural business skills.

  • ISBN10 0764111132
  • ISBN13 9780764111136
  • Publish Date 1 October 1999
  • Publish Status Out of Print
  • Out of Print 11 August 2011
  • Publish Country US
  • Publisher Peterson's Guides,U.S.
  • Imprint Barron's Educational Series Inc.,U.S.
  • Format Paperback
  • Pages 150
  • Language English